JAXSON TOKYO to Celebrate Grand Opening

We are pleased to announce that on July 26, 2022, our flagship showroom will officially relocate from Kotto Dori in Minami Aoyama to Sotobori Dori in Akasaka, marking its grand opening.

The new JAXSON TOKYO showroom features an extensive display of our elegant freestanding bathtub collection. It also introduces innovative presentation methods, such as a drawer-style display system showcasing 10 variations of our masterpiece designs in different sizes—all in one place.

As a brand dedicated exclusively to bathtubs, we have incorporated numerous thoughtful elements throughout the space to help visitors find their ideal bathtub and fully experience the JAXSON design philosophy.

Inside the space, which features a neutral pale gray tone accented by softly illuminated graphic panels, visitors can explore five distinct bathtub zones. As you move through each zone, you’ll encounter thoughtfully curated elements from luxury lifestyle brands that enrich and elevate everyday living.

These include artisanal lighting by Firmamento Milano, known for its refined design, GiGi's elegant glass storage solutions, and premium faucets from Italy’s top brand GESSI—all showcased in harmony with JAXSON’s bathtubs.

Sotobori Dori in Akasaka is transforming into a destination where visitors can experience the full range of sophisticated design bathtubs by JAXSON and its group brand HIDEO, along with curated luxury lifestyle products that inspire exceptional living spaces.

■ JAXSON TOKYO Opening Concept

Bliss of the Circle – Visionary Designs, Revisited.

In 2022, marking the 40th anniversary of its founding, JAXSON embarks once again on product development and branding under the creative direction of Hideo Shimizu.

JAXSON’s designs are not fleeting trends—they are carefully archived and revived with contemporary sensibilities as part of a continuous cycle of bliss. Like the circle of life itself, these designs are seamlessly woven into refined lifestyles, as though they have always belonged there—quietly enriching moments of daily relaxation in the bath.

This new chapter marks a return to the roots of JAXSON’s enduring pursuit of exceptional bathtub design.

■ About JAXSON TOKYO

JAXSON TOKYO, the brand’s flagship showroom, features a 140-tsubo (approx. 460㎡) exhibition space showcasing 27 bathtub models. Located in the same building is HIDEO TOKYO, opened in 2021 by our group brand HIDEO. The two brands, with distinct materials and stylistic approaches, complement each other to meet a broader range of aesthetic and functional needs in luxury residential and hotel bathroom design.

• Opening Date: July 26, 2022 (Tuesday)
• Name: JAXSON TOKYO
• Address: 1F, 3-3-3 Akasaka, Minato-ku, Tokyo 107-0052, Japan
• Tel: +81-3-6826-7775
• Opening Hours: 10:30 AM – 6:00 PM (by appointment only)
• Closed: Sundays and Mondays
• Exhibition Area: 140 tsubo (approx. 460㎡)
• Number of Models on Display: 27
• Collaboration Brands: Firmamento Milano, GiGi, GESSI

■ Contact Information

• Email: contact@jaxson.jp